I love to eat and going out to a nice dinner is something I’ve always enjoyed. Doing what I do, I can’t help but notice the details everywhere I go…and one thing that continues to amaze me is that many restaurants don’t have automatic toilets! Maybe this’ll sound a little snobbish, but you’d think that would be one detail no one would overlook. Personally, with the technology we have access to today, I don’t think anyone should have to flush a toilet or turn on a sink in a public bathroom (foreign travel excluded). I remember my dad teaching me to use my foot if possible or a paper towel in an effort to be sanitary, but I think those times are past. New times create new expectations. But even if it’s not expected, it’s certainly appreciated and leaves a good impression. Also, it’s not always bad for certain things to go “strategically” unnoticed, especially if the alternative has the potential to leave a stain.

We’re big on paying attention to the details and it’s precisely those details that can make or break the experience your people encounter. Pay attention to every detail as you grow your brand experience. Trust me…it will make a difference and you won’t run the risk of flushing your experience away.

Oh, and let’s start a campaign to remove self-flush toilets :-) Anyone want to join?